Systems and Branding - Laugh and Learn With The Great Dr. John Tantillo
|Dr. John Tantillo AKA The Marketing Doctor
|Laughing and learning with the great Dr. John Tantillo
There are two key elements you receive when
buying a franchise: They include a system and a brand. Prospective franchisees can do very well in franchising
is they understand this notion.
In Part I, we meet with the legendary Dr. John Tantillo.
Dr. Tantillo has a unique method of making his listeners laugh and learn at the same time. John is an award
winning marketing professional, lecturer and teacher. Dr. John Tantillo. Dr. Tantillo (aka The Marketing
Doctor) is a trained applied research psychologist who is internationally known for his expertise at diagnosing the
factors that impact target markets.
In parts 2 and 3, we continue the interview with Dr. Tantillo
as the interviewer and Dr. Marty McDermott as the interviewee. We talk about branding, franchising, pasta, marketing, family
In part 4, we hear a clip from our Great Quotes in Franchising Podcast.
Don't miss this full 90 minute podcast!