Eastern Pennsylvania Business Journal
On July 7, 2008, the Eastern Pennsylvania Business Journal (Volume 19, Issues 7) interviewed Marty
McDermott and Don Johnson. The article was called "Layoffs spur interest in franchising" and was written
by Stacy Wescoe. The Eastern Pennsylvania Business Journal is now owned by Lehigh Valley Business. Click here to visit their website.
CLICK HERE TO READ PART 1
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| Pictured above: Don Johnson to the left and Marty McDermott to the right. |
According to Marty McDermott, an Easton-based marketing professor
for the online Kaplan University, two years ago there were about 2,400 different franchises for an individual to invest in.
Today, he said there are about 3,000. You can read the rest of the the article by clicking the link below.
CLICK HERE TO READ PART 2
